Whether you’re buying or selling LEGO online, launching your own LEGO themed blog boasts many personal and professional benefits.
1. Showcase your MOCs
Many LEGO sellers are also LEGO builders. Why not create your own online gallery, featuring your homemade constructions and building tips for fellow LEGO fans?
2. Gather your thoughts, reinforce your knowledge and learn something new
Writing, like teaching, helps to reinforce your knowledge. In the process of researching for one of your blog posts you might even learn something new! I didn’t know that FedEx, UPS and DHL can now deliver to P.O. Boxes (written in address form) until I researched and wrote 5 Benefits of Getting a Post Office Box for Your Online eBay Business.
3. Hone your writing skills, increase your job marketability and boost your resume
The more you write, the better you become at writing! Create a schedule of when you will write and new post and stick to it. A consistent stream of online content demonstrates to prospective employers that you can be dedicated, consistent and see a long term project through. Before you know it you’ll develop a database of useful and original content!
4. Provide useful LEGO information to others and yourself
After you’ve blogged for many weeks, months or years you may find yourself referring back to your own articles. I might not remember 7 Expensive LEGO Pieces That WILL Break the Bank, but I can reread my own article in the future. The more time passes, the more foreign your own writing may seem to you (“Did I really write that?”).
5. Make some money (maybe)
As you expand your readership, you may be able to monetize your blog through: Google Adsense, Amazon affiliate or other affiliate programs. Don’t assume you’ll be able to quit your day job. Building a popular site takes time, quality content (and quantity), and/or a devoted following. Stay focused and write the blog as if you’ll never make a dime. There are many other highly beneficial reasons to write a blog. Honing your writing skills alone is a benefit that will serve you for the rest of your life!
Final Thoughts: Anyone Can Write a Blog Including You (Yes, you!)
Some people dismiss the thought of writing their own blog because they don’t think they’re capable of writing a blog post. If you can read this blog post, then you can write your own! Don’t worry that it’s not perfect. The world won’t end because you missed a comma or misspelled “pieces”. Just type some words onto the page and try to be yourself. The first posts might take a long time to write and you might feel like quitting. Don’t give up! Work through the initial discomfort and your writing will become easier and better over time.